Create the best solutions for what people really want.
Because we are part of people’s daily lives, through products either made from pulp, wood or recycled paper.
Coexist with out stakeholders to generate opportunities for mutual development.
Because we know that we occupy a privileged position to contribute to the positive transformation of the environments in which we engage, we strongly and determinedly urge ways of being and acting that would help us achieve better standards of living for both current and future generations.
Conserveour environment, because we understand that our work depends on natural resources.
We are fully aware that we are a global enterprise, part of a new paradigm that challenges companies and citizens to renovate their blueprints on production, consumption and coexistence, to switch from a linear economy to a circular one.
The company is committed to sustainable profitability, that it understands to be harmony between the benefits to society, the economy and the environment, that together enable the potential of each individual to be developed, independent of origin, gender or socioeconomic status.